Intel
”Touchless Test Drive”

Intel might be a big player in the industry, but in a crowded retail environment that potential is hidden away. So we developed a first-of-its-kind, ultra-smart software that automatically turns any PC into a dynamic, interactive sales juggernaut.

Intel Intelligent Point of Sale (IPOS) detects the specs inside each PC on the shelf and creates an instant shopper test drive and deep dive.

But during Covid, nobody wanted to touch anything. So we developed a touchless version that beams an immersive AR exprience onto the shopper’s’smartphone – customized to the specs of each individual PC model.