Intel
Project EVO

2023 P2P Omnichannel Award. 2022 Silver Effie winner

We created the global brand identity, core brand messaging and full funnel creative assets for digital and retail communications around the world.

Intel Evo is the invention of Intel and leading OEM PC manufacturers to redefine the modern PC as thinner, lighter, sleeker and higher performing than any PC in the category. This is the PCs industry’s “Apple Compete” device, and all of the visuals and messaging needed to be up to the task.

The comprehensive, full-funnel campaign revolutionized the PC aisle into a sense-a-palooza of 3D experiences. Our highly awarded “Evo-izing the Retail Aisle” creative and execution had the vision of making the PC aisle as amazing as the device itself.

Retailers that deployed our digital retail assets reported an average a 6X increase in store sales.

The campaign also featured influencer that was praised for setting new standard in influencer marketing.

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